Michelle McCue brings 15 years of public relations, digital marketing and social media experience to the team.
Her municipal experience includes tourism communications strategy, digital marketing and media relations for the county of San Bernardino, Economic Development Division; developing an integrated marketing campaign to develop a hospitality workforce in Orange County; and launching a tourism business improvement district for the city of Del Mar, among others.
Prior to launching her own company in 2009, Michelle worked at Wagstaff Worldwide, where she helped launch the agency’s digital marketing division.
Michelle has developed and implemented public relations and marketing programs for a broad range of clients including the Orange County Visitors Association, Garden Grove – Anaheim Resort, Temecula Valley Wine Country, Ski California, Orange County/John Wayne Airport, Visit Santa Rosa, and many others.
From 2012-2014, she served on the board of CSU Fullerton’s Center for Entertainment and Tourism Studies, as well as the marketing committees for UCLA Extension and the Boys & Girls Clubs of San Fernando Valley.
Before entering public relations, Michelle was a freelance journalist specializing in tourism, lifestyle and food.